Skip to content

Select your region & language

Global

Region

Supporting young talent who will shape the future of the motorsports industry.

Ono Sokki signs sponsorship deal with Juju

To commemorate the contract, we are giving away tickets to watch a "Super Formula" race.

Ono Sokki Co., Ltd. (President: Yuji Okoshi), a manufacturer and distributor of electronic measuring instruments, is pleased to announce that it has signed a sponsorship agreement with young female racing driver Juju (Juju Noda) in May 2024.

  • Juju (left)
    Juju (left)
  • The "TGM GRAND PRIX SF23" (right) that she currently drives in SUPER FORMULA.
    The "TGM GRAND PRIX SF23" (right) that she currently drives in SUPER FORMULA.

Our company will celebrate its 70th anniversary in 2024, and in this milestone year, driven by a desire to "give back to the automotive industry that has supported us for so many years" and "support the younger generation challenging themselves in the motorsports industry, which contributes to improving the performance of automobiles," we have decided to support Juju, a young female racing driver who is currently striving to achieve great things.
Juju's goal is to "become the first Japanese female F1/Formula E driver and become champion." Currently, she is competing full-time in the All Japan Super Formula Championship (hereinafter referred to as SUPER FORMULA), Asia's top formula racing series, while also taking on the challenge in the BOSS GP series in Europe. By supporting Juju's activities, our company hopes to encourage the younger generation who will lead the future not only of the motorsports industry but also of the automotive industry.
In addition, to commemorate the signing of this sponsorship agreement, we will be sponsoring tickets to the 4th and 5th rounds of the "SUPER FORMULA" series.

Two key points of this announcement

  • We have signed a sponsorship agreement with Juju (Jujun Noda).
  • To commemorate the signing of the sponsorship agreement, we are giving away tickets to watch "SUPER FORMULA" races.

A special page will be launched to support Juju!

In the future, we plan to publish a special interview with Juju and a report on her participation in "SUPER FORMULA" on our website.
*Details will be announced on our website as soon as they are finalized.

Comments from player Juju

"SUPER FORMULA is the pinnacle of racing in Asia. Drivers who have competed in F1 in the past and champions from various categories participate, so I intend to do my best and learn from them this year."
Right now, I approach every race with the promise I made to my father: "No matter how many times I lose, I will never give up." I lose more often than I win, but if I give up after a loss, it's just a loss. However, if I can learn from my losses, I can move forward. I believe that the mental strength I've cultivated in this way is my greatest asset."

  • Comments from player Juju

About Juju

Born in 2006. His father is former F1 racing driver Hideki Noda. He made his debut win in kids' karting at the age of 3.
She made her Formula 4 debut at the youngest age ever (9 years old). At 11, she competed in the "U-17 Championship" in an international class FIA F4 car. In 2020, she competed in the Danish F4 series. In 2023, she became the first woman to win the Euroformula Open. In the same year, she became the first woman to win the ZinoX F2000 World Championship. In 2024, she will make her "SUPER FORMULA" debut, becoming the youngest and first Japanese woman to do so.

[First Round] We're giving away tickets to SUPER FORMULA races to 5 pairs of 10 people!

In collaboration with Mynavi News, we are giving away tickets to the "2024 All Japan Super Formula Championship Round 4 at Fuji Speedway," scheduled for July 20th (Sat) and 21st (Sun), to 5 pairs of 10 people. In addition, winners will receive a T-shirt signed by Juju! For more details, please see the website below.

*We are planning a second phase before the end of the year. We will inform you again as soon as the details are finalized.

The information on this page is based on the information available at the time of publication.
Please note that if product sales are discontinued, organizational changes are made, or specifications are changed after publication, the information may differ from the latest information.

This page is created by an automatic translation system based on the information in the Japanese version. Details